What would you like people to say about you? As Jeff Bezos (founder of Amazon) famously said, “Your brand is what people say about you when you’re not in the room.” Your personal brand is the sum total of what you do, how you do it and why you do it. It’s not something you can fake. It’s authentic and deep-seated. If you get it right, your personal brand will make you…
There’s no doubt about it: first impressions in the tech and digital world matter a great deal. On average, almost 80% of apps are never used again 72 hours after they are downloaded. So, what is the key to success, particularly in the MENA region, where smartphone usage is topping the charts? First and foremost, assess the opportunity and where it’s at its greatest. For example, whilst…
It wasn’t long ago that office life was simply a part of every day life. A person with a “real job” made the daily commute to the office, like it or not. They chatted around the water cooler, and then wasted much of the day dodging the boss and avoiding nosy colleagues. Times have changed, and anyone with an eye on trends could have seen it coming. As the world went web-based, so did…
There’s been a lot of uncertainty about the possibilities for startup entrepreneurs in the healthcare sector. Biotech is too slow and too risky, the naysayers complain, to be a solid venture. Luckily, such old school cowardice is gradually being debunked. In an age where consumers are increasingly in control of their health, the potential for startup success in the industry has…
One option for financing a small business that’s often overlooked is the family office. Family offices operate as private companies that manage investments and trusts for a high-net-worth family or group of families. They’re typically very private and misunderstood, but if you unlock the secrets to how family offices invest in new ventures and the criteria they look for, it could be the…
John Stewart knew his company needed a hefty cash infusion to transition from a cloud services provider to a software provider. But without physical assets to borrow against, a bank loan was out of the question; venture capital wasn’t an option, either. “We were too late for angel funding and too early for growth funding,” says Stewart, CEO of Charlotte, North Carolina-based MapAnything.…
